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1 - 5 of 5 ideas (page 1 of 1)
John Lovitt, self

Social benefit organizations often have great ideas for impact that fail in the adoption stage when end users or others critical to acquisition and implementation don’t buy in. This session will explore various experiences and propose a model and understanding customer and other key constituents decision making …

adoption, Impact, implementation, Marketing, social entrepreneurship
Erik Mayo, Terra Incognita Capital

An interactive discussion with investment professionals who have been both allocators and investment managers. They will discuss their observations on the impact investing universe from the perspective as outsiders who have decided to move into the impact investing universe. The discussion will focus on their experience and …

fundraising, Impact, Impact Investing, Marketing, Seed Investing
Brenna Murphy, School of Thought

Changing the world is simple. Not. But one of the most important steps (frequently ignored) is to frame your cause in such a way that people actually give a damn. (Sorry, we’re passionate about this, too). In this talk, San Francisco’s innovative Department of the Environment talks …

Behavior Science, Marketing, social impact
Craig Lefebvre, RTI International

When I first started in big change programs, I took over designing community interventions for a well-funded program in which population surveys and state-of-the-art program monitoring and evaluation systems and staff were in place. After being there for a year I finally met the leader of all …

Marketing, social change
Alexandra Fiorillo, GRID Impact

Why do the very poor sometimes opt for higher-risk services over lower-risk ones? Why can you find more households with cell phones and TV’s than savings accounts in developing countries? Low-income groups interact with money in sometimes surprising but increasingly distinct and predictable ways. This panel will …

access to finance, Africa, Asia, Behavioral Economics, Behavioral Science, design, Developing World, Financial Inclusion, LATAM, Marketing, microfinance, Small Business, social enterprise
1 - 5 of 5 ideas (page 1 of 1)